THE TRUTH BEHIND… PROVIDING A GREAT CUSTOMER EXPERIENCE
No matter what your profession is, you are SERVING others in some way, shape, form or fashion. Whether that is in a true “customer service” fashion, as a Fitness Coach, Hair Stylist, Nail Tech, or a School Teacher who serves their students day in and day out.
And if you are SERVING OTHERS, you have to make sure you are creating the right EXPERIENCE.
As many of you know, I’m a Virtual Fitness Coach with Beachbody, which simply means I’m helping people work towards their fitness goals regardless of where they live, how in or out of shape they are, or how crazy their schedules are. Everyday I’m SERVING people to the best of my ability, and I am on a mission to TRANSFORM lives.
The Beginning Was A Learning Experience
When I first started this career, I had it all wrong. I saw people as CUSTOMERS, and totally forgot about the EXPERIENCE I was providing them. Having this approach left me wondering why the business wasn’t growing the way I had planned…
SO, in staying TRUE to this Truth Behind series of blog posts and videos, I’m going to open up the doors and share the three easy changes I made in order provide an AMAZING customer experience!
A FEW SIMPLE WAYS TO IMPROVE THE CUSTOMER EXPERIENCE
1. TREAT OTHERS THE WAY YOU WANT TO BE TREATED
The first step is pretty simple - just treat others the way you would like to be treated! This basically boils down to just TALKING to others the way you like to be spoken to. While this seems pretty simple, it doesn’t always mean this is EASY for everyone to do.
When it comes to speaking to a potential new Beachbody Coach or Customer, I have people tell me all the time, “Alli, I just don’t know what to say!” So I simply ask them, “If the tables were turned, what would you want that person to say to you?”
For example: I have some amazing women who’ve reached out and are wanting to start working towards their fitness goals. They’ve been BOLD enough to message me, opening up their hearts and sharing WHY they need my help.
If the tables were flipped around, I would want someone to come along side of me for the journey. I would want that person to pick up the phone and talk to me, go over all the questions I had, and really help me understand HOW this process works… I wouldn’t someone to just sugar coat that this journey is going to be EASY, but rather, I want them to speak some truth into my life about what I was planning on doing.
Since realizing this, when I talk to people I literally ask myself, “If they tables where turned, how would I want to be treated? What would I want this person to say to ME in this same situation?”
That single idea - that single concept - shifted SO MUCH of my business in a positive direction!
2. MAKE IT YOUR JOB TO BE INTERESTED, NOT INTERESTING
Along with learning how to treat others in a way that was acceptable to me, learning that it’s my JOB to be more INTERESTED than INTERESTING was another MAJOR turning point for me with my business.
I’m often asked, “Well, how do I get someone interested in what I’m doing?”
That’s the issue right there… THAT QUESTION is the problem! When you are focusing on getting someone else INTERESTED in you, all of your attention is focused on what YOU should SAY or DO. All you are focusing on is trying to get that person to think you are cool, or what you do is awesome… but that’s your biggest mistake. You’ve got it all backwards!
The best way for you to SERVE the most people, show LOVE to the most people and TRANSFORM LIVES is by truly being 100% interested in them. Taking the time to learn about other people lives and having a genuine interest in what other people bring to the world will allow you to discover the voids that could be filled with your talents, passion and calling.
There are so many amazing women joining my #TogetherFit Family right now, taking back their health once and for all! And as I work with each one of my team members, never once am I’m trying to INTERESTING.
INSTEAD, I make it my mission, my hope, my purpose to be 100% interested in THEM - how I can best serve them, how I can help them through their struggles, speed bumps and any obstacles they are facing.
So focus on being interested in others rather than trying to make yourself interesting!
3. GIVE 100% OF YOURSELF - EXPECT NOTHING IN RETURN
This last tip is the perfect next step to improving the experience you are wanting to provide. After adjusting how you treat people, learning to focus on others over yourself, the last thing you need to do is give 100% of yourself, expecting NOTHING in return.
This can be SO DANG HARD, because this just isn’t built into our DNA to do this - especially in a business sense. Our world today is very much a transactional place, where we are constantly deciding where to invest our time to get the best return possible, or the most amount of money available.
But you’ve GOTTA start thinking more along the lines of GIVING before you GET. What I mean by this is that you have to begin EVERY relationship without defining ANYTHING… You just need to GIVE whatever you have that is appropriate, share whatever knowledge and all the love, support, and encouragement you’ve got in you without any expectations.
For me, this final concept has brought some of THE BEST PEOPLE into my life. Some of my BEST FRIENDS in my life, some of the biggest success stories in our Virtual Gyms, and of course, the growth of our amazing team of Beachbody Coaches wouldn’t even EXIST if I didn’t learn this concept many moons ago.
When you do this day in and day out… Giving with NO IDEA of what you’re going to GET back… You’re going to create some amazing connections and build some amazing relationships in your life!
THE WRAP UP
And that’s it! Once you start using these three simple steps, you will begin to see some MAJOR changes not just in your business, but in your life OVERALL.
Have any other tips or ways to improve customer experience?
Share them below in the comments! Not only do I love to read what you are doing to improve your business and your life, but your suggestions could help plenty of other people (including me!) improve their business as well.
With all my love,